Week notes 8 November 2019
We welcome two new team members 👋
Designed a landing page to promote our find volunteers service
Developed ‘how to’ content for organisers
Taken our ‘how to...’ content and designs through a round of user research
Talks with Trafford Council Community Officer
Stronger communities are at the heart of the Co-op strategy, so we’re going to completely reinvent what commercial, community partnerships should be.
Being a co-op, we believe that more co-operation will improve our local communities.
Co-operation is harder than it needs to be, so we're going to make it easier.
The idea is that we build an initial range of tools or features and learn which ones truly impact a community. These tools need to be as real as we can make them so we can really understand what users do, instead of what they might tell us.
Find out more on our About page.
Welcome new team members
Say hello to Catherine, our new user researcher.
And Ben, our new developer
Volunteering landing page for organisers
As we look to increase our number of volunteering events, we decided we needed a dedicated page to help promote our service to organisers. We wanted to show organisers and aspiring organisers that we can help them connect to like-minded people to support the event or activity they’re running.
We went through two main iterations of the design and discussed both at the wall. The first was content heavy, with the intent that it would be easy to build and quick to read.
But we felt that it didn’t capture the nature of volunteering and it wasn’t very engaging. With that in mind iteration two of the design used a lot more community imagery and visual design to break up with the content.
You can see the two designs below.
‘How to...’ content for organisers
Anne and Rachel have continued pair writing as they work through the vast range of job stories - it is developing nicely.
Anne has been able to use her personal knowledge and experience form the voluntary sector while Rachel has broken the content down to best engage the audience and deliver the impact we’re aiming for.
As it develops we are seeing clear opportunities to link sections, add quotes, photographs and insights that Natalie has gathered during her time in the community.
This is a clear demonstration of the value we experience from having SME’s embedded into the team. 🎉
Organiser ‘how to’ prototype research
We were back out in Stretford this week researching three prototype designs for the organiser ‘how to’ content.
Some of the key learnings were:
Make it look easy (the version with the full list of links made organising an event look like a scary amount of work!)
Including quotes, photos and stories form organisers makes it feel like the advice is making things happen in the community
It needs to feel warm and human
Certain links to other websites could stop organisers before they start e.g. if they are not eligible for funding we link to, and they end up disappointed
Jenga block conversation starters from the Brew and Chill event and some of the people we spoke to.
Next, we’ll be taking all the best bits from the three prototypes and turning them into the designs we use to launch our first version of the ‘How to’ section.
Where’s Natalie been?
This week I started off by meeting the newly appointed Trafford Council Community Officer for Urmston and Partington, Victoria Wardleworth. It was great to learn that her role in the community aligns with what we are trying to do with Co-operate by empowering communities to take action and make things happen through upskilling, informing and making sure their voices are heard. She described Co-operate as a toolkit for the community.
Victoria is keen to develop her relationship with Co-operate and plans to introduce us to the other 3 Community Officers in the Trafford Borough, something that will be hugely beneficial as we scale to Trafford.
I then visited Trafford Hard of Hearing Group, who was a previous Co-op Local Causes. The group experiences a lot of barriers and misunderstandings that we have identified. They explained when applying for funding and when becoming a registered charity they had to understand the bigger picture of what the group was trying to achieve, they weren’t just providing lipreading classes to deaf and hard of hearing people, they were trying to combat social isolation through developing skills and building confidence!
“My age frustrates me as it has stopped me participating in things I love such as ballroom dancing and playing in the orchestra, but Trafford Hard of Hearing group is something I can still participate in, still learn new things through and means I get to socialise others just like me.” - Dorothy, 93 years young
Posted by Jen on Friday 8 November 2019