I wanted to ask the community if this was something they needed so I put a survey together and sent it to people in the village
Ask yourself what need you're trying to meet
If you’ve already talked to your community about their needs, you’ll understand more about the need you're trying to meet.
the positive changes that might happen to the people attending your event
the positive effect those changes will have on your community as a whole
This will help you understand how to promote your event effectively when you get to that point.
To help you find out more about the needs in your community, look at:
Co-op's Community Wellbeing Index which gives an insight into what’s important to people in local communities across the UK
local council websites which give statistics about your local area. Find local councils by postcode at gov.uk/find-local-council
Different ways to reach your community
Before you reach out to your community, think about your audience – who you’re trying to reach.
People are part of many different communities. It’s not all about where they live. They could be part of an online community or they might see their place of work as their community.
This will help you:
understand the kind of places they already go in the community. For more information on where your audience might be, look at Find support from local businesses and community groups
work out which online communication channels to use. For a list of potential communication channels, look at Decide where to promote your event.
Look at Work out who your audience is for more information.
Which influential people you should speak to
Finding influential people can make it easier to connect with the community.
These people are probably well known, pro-active and already involved in different community groups and projects.
For more information on where to find influential people, look at Find support from local businesses and community groups.
What to ask the community
Here are some potential questions you could ask:
What is good about your community?
What does your community need the most?
Do you think there’s a need for this idea in your community?
Has it been done or tried before?
What do you think about the idea?
Do you have any concerns?
What are your ideas?
Who do you know that might be able to help?
Would you attend the event?
How would you like to help?
Using free online survey makers can help you manage the responses you get.
Here a few to try:
Adapt your event based on what the community says
Once you’ve talked to the community about your idea, you need to show them you’ve listened by making changes to your event based on their feedback.
Asking people what they think will make them feel included and less likely to give negative feedback when you promote your event.
Talk to Natalie
Natalie is a Co-op Member Pioneer who helps bring people together to improve local communities. Find out more about Member Pioneers.
I’ve been a Co-op store manager for 5 years and jumped at the chance of being a Member Pioneer. I’m passionate about community and want to make a difference to people’s lives. I’ll put you in touch with other Member Pioneers in your community who can advise and help
Share your story
Do you have a story about how your community has come together to support each other?
We'd love to share your story on our website to encourage other people to get or offer support.